Curated, not overwhelming

Haute Stock member portal

About

Haute Stock is a expertly curated library of premium stock assets.

Objectives

The objective was to develop a seamless user interface and web experience for the company's member area, ensuring that the refined look and feel of the brand was preserved throughout this new section.

This work was carried out at a digital marketing agency, where I served as primary contributor, leading efforts in UI design.

Dupray

About

Canadian brand that offers high-end household and commercial small appliances including steam cleaners, clothes steamers, air purifiers and spot cleaners.

Objectives

During my time at Dupray, I contributed to a range of projects, including assisting with photo shoots, photo editing, image manipulation, and web and graphic design. I particularly cherished the opportunity to revamp the company's website, where I could apply my creativity and design skills to enhance its online presence.

The brand has since undergone a significant evolution in its web design, accompanied by a subtle rebranding effort that reflects its growth and fresh vision. Nevertheless, some key aspects of that first web revamp can still bee seen today.

We aimed to integrate videos and motion elements into the website, which included video editing as part of my responsibilities. These videos were also designed to support our advertising campaigns.

A More Dynamic Experience

I organized and produced UI design systems and style tiles, while also creating various media assets—such as templates, videos, and images—for a diverse range of One North clients. My contributions enabled the broader team to meet deadlines, present a broader array of design options, and propose innovative ideas.

One North

My core areas of expertise encompassed:

  • UI Development: Crafting user interfaces that enhance functionality and aesthetics.

  • Design Option Generation: Producing a diverse range of design options for client selection.

  • Component Organization: Strategically arranging interface components for optimal usability.

  • Style Tiles and WYSIWYG Sheets: Creating style tiles and "What You See Is What You Get" sheets to ensure visual consistency.

  • Prototyping: Developing interactive prototypes to visualize and test user experiences.

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